Liliana Dominguez
CEO and Certified Personal Trainer

My name is Liliana Dominguez and I am a wife, a mother to my 3 beautiful kids, a grandmother, and the founder of Nuevo Fitness. I’ve been a certified personal trainer of over 18 years, focusing on weight loss, sports and exercise nutrition. I have always been a very active and busy individual growing up in the capital of my home country, Bogota, Colombia. I immigrated to Canada 18 years ago with my husband and 2 kids, speaking little to no English. Although it was difficult at first, I was determined to give my kids a better future and to be an inspiration to them. I was given the opportunity to work at a small gym which showed me that health and fitness have no language barrier. This is when I decided to invest in my education and become a certified fitness consultant, fitness instructor, nutrition coach, and personal trainer. With these certificates under my belt I was fortunate enough to build my experience working with some amazing individuals. While specializing in weight loss programs, children fitness education, pre and postpartum, and injury recovery/rehabilitation, I wanted to continue to challenge myself. In 2012 I prepared for my first ever fitness competition in the bikini and figure categories. During the next 4 years, I competed in various shows with one of my last competitions being the CBBF International Qualifier where I placed 1st in the bikini category and 6th in the Arnold Classics. After competing, I began to train clients for fitness competitions alongside being a Zumba instructor. Fast forward a few years and in 2017, I got the opportunity to start working at a prestigious gym as a personal trainer. The years that I spent working at this fitness club prepared me for the journey I would start with Nuevo Fitness. The experience I gained as a personal trainer allows me to design effective and specific training programs to help those who lack the inspiration to stay motivated. I’m very passionate about helping individuals find gratification through a robust lifestyle. Looking good and feeling good go hand in hand, so let’s make it work.